On October 18, a book launch was held at the DuPont Corporate Centre. The book, Getting to Maybe- How the Work is Changed.is a study of real-life examples of social change through a systems lens.Judith McKay, CAO & General Counsel, opened the launch by welcoming guests and emphasizing DuPont’s social commitment. Colleen Brydon,Corporate Operations Manager, introduced the authors, an esteemed group that she met when leading our Social Innovation efforts a few years ago. At that time, DuPont sponsored a Think Tank that ultimately resulted in the creation of the book. DuPont is featured in the Forward. In part, it reads, "…I was struck by the fact that this is one of the world’s great innovation-driven companies. The culture of innovation is powerful inside DuPont and has been central to the company’s success throughout its long history. As DuPont says, "We didn’t get where we wanted to go by taking baby steps. We got there by taking leaps…leaps that have changed everything."." The book launch took place upon the close of a series of Developmental Evaluation workshops hosted by DuPont on behalf of ten non profit organizations

Getting to Maybe is published by Random House and is available at Chapters and on Amazon.ca.

Author Details:

Frances Westley has published widely in the areas of strategic change and visionary leadership, and led the Dupont Canada—fostered think-tank on social innovation, based at McGill University’s Desautel Faculty of Management, where many of the ideas for this book were developed.

Brenda Zimmerman, a professor at the Schulich School of Business at York University, has been studying and writing about how complexity theory applies to organizations for twenty years.

Michael Quinn Patton is an independent organizational development consultant and has written five major books on the art and science of program evaluation