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DuPont™ Natrafil® Filaments: the multipurpose filament for a perfect blending

Continuing its collaboration with professional makeup artists, DuPont™ Natrafil® filaments connected with professional makeup artist Jody Formica to perform at MakeUp in NewYork using a wide range of brushes made with DuPont™ Natrafil®. Benefiting from many years of experience and mastering the art of blending, Jody shares how it feels to work with Natrafil® brushes.

Insights of an experienced makeup artist into Natrafil® filaments

Makeup artist Jody Formica used a variety of brushes made with DuPont™ Natrafil® to perform on the makeup station at MakeUp in NewYork last September. “I was very excited about testing and working with brushes made with Natrafil®. I usually work with natural hair because the pickup and pay off performance are much higher than with synthetic fibers when using powders. Natrafil® exceeded my expectations! All brushes made with Natrafil® filaments perform as well as natural hair, if not better. Each brush has its own properties in terms of stiffness, density, precision, pickup and release performance as well as coverage, offering lots of flexibility and infinite possibilities” said Formica.
The Art of Blending
Each makeup artist has his own unique style. If you ask Jody what hers is, she would undoubtedly reply that her signature is blending. Blending is the method used to achieve shaded off makeup, going seamlessly from one tone or color to another. Over 20 years of experience has enabled Jody to know exactly what it takes to create a perfect blend… and its success depends strongly on using the right tools.
Applying the formula precisely is the first step in the blending process. Thanks to its micro-structured surface, Natrafil® filaments retain the formula up to skin contact which allows for optimum precision. “To create a multicolored eye makeup effect, it is essential to place each color exactly where needed, without dropping any product. Natrafil® filaments make powders less volatile; there is no unwanted product falling off under the eye which saves a lot of time as I don’t need to clean any excess. This is especially important during public performances, where any mistakes or smudges would be noticed immediately” said Formica.
While allowing for high precision, brushes made with Natrafil® filaments can be soft and fluffy –depending on which grade of Natrafil® is used- so that eye shadows can be finely entwined, enabling a flawless result. Formulas don’t cling to the filament, which allows for perfect blending of powders. “Natrafil® filaments are really multipurpose; they enable high precision for applying any formula, creams and powders, and also facilitate the blending performance, for fantastic results” commented Jody.
DuPont and makeup artists: a strong collaboration
MakeUp in NewYork was one more opportunity to partner closely with a skilled and experienced makeup artist. “The collaboration with the professional makeup community is critical in the development of brushes” said Sarah Perreard, DuPont™ Natrafil® product manager. “Working with makeup artists allows us to understand not only the brushes, but also how Natrafil® performance-in-use can bring value to the makeup application, how it interacts with specific formulas under specific brush designs, and thus allows us to help brands in their brush developments.” commented Perreard.

Jody Formica is a professional makeup artist, specialized in makeup for the high definition format, with over 20 years experience as a freelance makeup artist and working for brands such as Shiseido, Laura Mercier , Yves Saint Laurent, Aveda etc. Her experience includes training, films, stage productions, head shots and beauty. For more information about Jody Formica, visit http://www.jodyformica.com.

Follow the makeup artists’ feedbacks on the Natrafil® Makeup Artists Corner.

Contact Information:
Sarah Perreard
+4122 717 52 46
sarah.perreard@che.dupont.com
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