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The Sustainability Challenge:
A Driver for Change

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Since the introduction of the Wal-Mart sustainability scorecard, carbon footprint reduction has become a priority throughout the packaging value chain.

Other Consumer Product Companies and Retailers soon followed suit, and today many of the world’s leading brands have made sustainability a requirement for doing business.

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In addition to retailers and CPGs leading sustainability, there is also a growing number of non-government organizations that are leading the charge.

The linkages between these organizations and retail and CPGs is strengthening. These groups are cooperating with each other to research, define and promote sustainability and sustainable practices.