Elvamide® is a registered trademark of E. I. du Pont de Nemours and Company for its brand of nylon multipolymer resin
Who can use the Elvamide® Trademark?
Products sold by DuPont under its Elvamide® trademark continue to maintain their leadership positions. Proper, authorized use of the trademark can add significant value to your products and business.
The Elvamide® trademark gives products the increased visibility generated by the investment DuPont has made in promoting the brand over the years. When the trademark is used properly on marketing materials, you and your customers benefit from the positive values and images it represents.
Access to the Elvamide® trademark is typically reserved for customers who purchase and use products made by DuPont and who have been authorized to use the trademark by the relevant DuPont business. Contact the marketing personnel in your DuPont business if you have questions about whether you can use the trademark and how it should be used.
Some distributors and formulators claim that their products are made with Elvamide® when in fact, they are not. This type of unauthorized use of the Elvamide® trademark is an infringement of trademark laws and constitutes an illegal business practice. DuPont can take legal action against those who use the trademark fraudulently, and will do so in order to protect the trademark, our customers and our business.
Rules for the Elvamide® Trademark
Rule 1: Always use the registration mark
Show that the trademark is registered by using the "®" symbol
every time it is used. Think of the ® as an integral part of the Elvamide®
brand name.
If no ®
symbol is available (as on some electronic mail systems), use a capital
"R" in quotation marks or parentheses (R).
In countries
where the ® symbol is not recognized, use an asterisk*
| Acceptable |
Unacceptable |
Text
Elvamide® nylon resin
Elvamide (R) nylon resin
Elvamide* nylon resin |
Zytel nylon resin |
Footnote
®
or (R) or * Elvamide is a registered trademark of DuPont
®
or (R) or * Elvamide is a registered trademark of DuPont for its
nylon resins
|
No footnote |
The footnote must be used at least once in each document.
Rule 2: Be distinctive
Make the trademark distinctive from surrounding text each time it is used.
| Acceptable |
Unacceptable |
| Initial
capital: Elvamide® nylon resin |
gears
of Elvamide |
| All
capitals: ELVAMIDE® nylon resin |
|
| Bold
face: Elvamide® nylon resin |
|
| Italics:
Elvamide® nylon resin |
|
| Color:
Elvamide®
nylon resin |
|
Rule 3: Use correct generic descriptors
Use the correct generic descriptor (i.e.: common name for the category of use for which the trademark is registered) in conjunction with the trademark at least once per page. The trademark should not otherwise be directly used as an adjective for products, services, materials, etc.
| Acceptable |
Unacceptable |
| Elvamide®
nylon resins
|
Elvamide®
gear
Elvamide® part
Elvamide® binding, etc |
Although not generic descriptors, it is acceptable to refer to the Elvamide® trademark or the Elvamide® brand.
Note: Other generic descriptors may be added by DuPont at its sole discretion
and in accordance with the registration status of the trademark.
Rule 4: Keep it simple
The trademark should always be used in a complete, separate form. Do not embellish or add to it.
| Acceptable |
Unacceptable |
Possessives
Wear resistance with Elvamide® |
Elvamide®
wear resistance |
Hyphenation
Moldings of Elvamide® |
Elvamide®-moldings |
Line
breaks
Gears using Elvamide® wear
longer |
Gears using Elva-
mide® wear longer |
Verbs
Overmold doorchecks with Elvamide® |
Elvamide®
your doorcheck |
Derivatives
Elvamide® |
Elvamide®ized |