The Be Cook Aware Initiative
A growing number of U.S. consumers are taking to their kitchens to cook more frequently, and trying new and more nutritious foods, in effort to reduce food bills and perhaps their waistlines.
Since culinary trends are constantly changing, DuPont developed the Be Cook Aware initiative to understand how the past year’s trends have impacted consumers’ cooking and eating behaviors at home. By engaging in this conversation, we hope to build and inspire healthier lifestyles. Because it’s not enough to be food-conscious — we need to Be Cook Aware.
Cook Aware Consumers
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